Heartbeat Academy

Compelling Storytelling

Presented by Andrea Trudden, VP Communications & Marketing at Heartbeat International

$14.95

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Creative Partnerships Big and Small

Two program directors from differing communities will share about the importance and effectiveness of creative community partnerships to increase client numbers and improve your reputation. They will discuss opportunities and practical strategies to grow these partnerships, with one sharing from the perspective of a large, urban center, and the other a smaller, rural center.

Presented by Bryce Asberg and Matt Haviland

$14.95

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Data-Driven Decisions to Reach Your Mission

Learn how to use your client intake data—including “How did you hear about us?” responses and client intent statuses—to measure the effectiveness of your community marketing efforts. This workshop will help you align your outreach strategies with your mission by identifying which activities are truly reaching abortion-minded and abortion-vulnerable clients.

Presented by Jacob Barr

$14.95

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Digital Advertising Strategy for Pregnancy Help Organizations

Help PHO leaders understand how to identify their target audiences and select the most effective digital advertising channels to reach them—ensuring every dollar is maximized.

Presented by Jack Pickering

$14.95

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Intermediate Canva Crash Course!

Already familiar with Canva? Come prepared to learn some next steps in using Canva to it's full potential including sheets, Ai, graphs, and more!

Presented by Rachel Deffenbaugh

$14.95

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Marketing to Abortion Minded Clients in Church

As pregnancy centers we market to the church "babies and Jesus" while asking for money. When the reality shows our clients are coming from these same churches. This session will explore how we can change the conversation to get client marketing materials into the church and acknowledge that in the church exists the problem and yet also the greatest solution through the power of Jesus Christ.

Presented by Natasha Mueller

$14.95

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Reframing the Conversation: Pro-Woman Language that Transforms Culture

Participants will learn how language shapes culture, attracts women, and builds trust and how to reframe tough conversations into empowering, worldview-consistent messaging.

Presented by Kaleigh Van Middendorp

$14.95

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Turn It Off and Turn It Back On

Empower staff in Pregnancy Help Organizations to confidently identify, troubleshoot, and sustainably manage common digital challenges using simple, accessible strategies- no technical background required.

Presented by Monet Reid

$14.95

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Turn Vision into Strategic Marketing Action

Marketing doesn’t have to feel like guesswork. In this practical and encouraging session, you’ll learn how to clarify your vision and brand, set meaningful goals, and turn them into an actionable marketing strategy that works for you.

Presented by Delaney Walker Morgan Gerig

$14.95

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Your Comprehensive Guide to Client and Community Marketing

Skip the strategies that waste your budget. Learn the most cost-effective, research-backed, and time-saving methods to use social media, AI, SEO, online advertising, and campus outreach. Together, we can build a plan, tailored to your center's resources, that can expand your brand, reach more abortion-minded women, and increase appointments.

Presented by Julia Kurschner

$14.95

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A Physician's Perspective of the Physical and Mental Health Trauma on Women and Men After Abortion

Worldwide research confirms that Abortion can affect the Mental Health of Women and Men decades after an Abortion. Too often they are 'treated' without discussing the origin of the emotional pain. This physician will discuss why there is such a profound sense of loss, and what steps must be taken to bring true
healing.

Presented by Dr. William Lile

Provider approved by the California Board of Registered Nursing, Provider Number CEP 16061 for 1.0 contact hours to nurses who complete all requirements.

$14.95

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Abortion Today and the Hope of APR

No woman should ever be forced to complete an abortion she no longer desires. In this training, attendees will learn about the face of abortion in 2026 and how to offer assistance to those who change their minds after starting an abortion.

Presented by Christa Brown

Provider approved by the California Board of Registered Nursing, Provider Number CEP 16061 for 1.0 contact hours to nurses who complete all requirements.

$14.95

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Adapting Medical Services for the Unexpected

The unexpected in our clinics can leave us frazzled and lacking. How do we prepare for the unexpected and the unusual? Using 40 years of combined experience, the LifeChoices team will discuss services and case studies to demonstrate how adaptability of services and outside the box ingenuity will reach the most vulnerable.

Presented by Karolyn Schrage Mischa Long

Provider approved by the California Board of Registered Nursing, Provider Number CEP 16061 for 1.0 contact hours to nurses who complete all requirements.

$14.95

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APRN Updates and Victories

To share the good work of the Abortion Pill Reversal Network!

Presented by Ashley Vance

This activity has been planned and implemented in accordance with the accreditation requirements and policies of the Accreditation Council for Continuing Medical Education (ACCME) through the joint providership of Christian Medical & Dental Associations and Heartbeat International. The Christian Medical & Dental Associations is accredited by the ACCME to provide continuing medical education for physicians.

The Christian Medical & Dental Associations designates this enduring material for a maximum of 1.0 AMA PRA Category 1 Credits™. Physicians should claim only the credit commensurate with the extent of their participation in the activity.

Provider approved by the California Board of Registered Nursing, Provider Number CEP 16061 for 1.0 contact hours to nurses who complete all requirements.

$14.95

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Care and Feeding of Medical Directors (how to find 'em and keep 'em)

This workshop will provide tips on how to recruit, care for and retain a physician to serve as Medical Director for your Pregnancy Medical Center.

Presented by Dr. Catherine Stark

Provider approved by the California Board of Registered Nursing, Provider Number CEP 16061 for 1.0 contact hours to nurses who complete all requirements.

$14.95

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