Staying Connected with Clients in These Uncertain Times

We are called into a movement where relationships are so important. How do you maintain these relationships, though, when your doors are closed?

First and foremost, look at your organization's policies and procedures. What does it say about confidentiality? In all that we do, we must maintain the confidence from our clients that their private information stays that way. Before implementing any of the references below, ensure that you are mindful of the most appropriate means to maintain confidentiality. 


  • Keep your phone lines open. It is important that when possible, calls are forwarded to either the Option Line or to an employee in order to keep the lines of communication open with your clients. We just ask that if you use this option, please email This email address is being protected from spambots. You need JavaScript enabled to view it. with your hours (or closure) so that they can properly prepare. 
  • Incorporate a chat feature on your website. If you use Heartbeat's Extend Web Services for your website needs, you can opt in to utilize the Option Line chat feature on your organization's website. If you don't use Extend, Live Chat offers a deal for non-profits at a good price. 
  • Conduct online classes via social media. Provide parenting tips or pregnancy advice through platforms such as YouTube or Facebook. It not only provides your community with tips that you share with clients anyway but also allows some insight as to how you maintain on-going relationships with your clients to your community. 

This mission is critical and we are so grateful that you said YES to it! Please contact us if you have any questions and we are happy to help! 


The information in this article is accurate as of its publication date (March 17, 2020). We are working to keep our articles up-to-date as changes surrounding COVID-19 occur, and we encourage everyone to check the CDC, WHO and their local authorities as the situation is ever-evolving.