HBI
Read the Heartbeat International Amicus Brief
We’re living in a powerful moment in history—a time when women in crisis have more opportunities and support than ever before. That's why Heartbeat International has joined the biggest challenge to Roe v. Wade.
Heartbeat filed an amicus brief in the United States Supreme Court case Dobbs v. Jackson Women’s Health.
This is a direct challenge to the antiquated arguments of Roe v. Wade and Planned Parenthood v. Casey: that women need an abortion to participate in society.
You and I know that’s never been true. Now Heartbeat International is seizing this moment to make the argument that women today are already empowered, strong, and abortion does absolutely NOTHING for them.
Heartbeat International Amicus Brief
We’re living in a powerful moment in history—a time when women in crisis have more opportunities and support than ever before. That's why Heartbeat International has joined the biggest challenge to Roe v. Wade.
Heartbeat filed an amicus brief in the United States Supreme Court case Dobbs v. Jackson Women’s Health.
This is a direct challenge to the antiquated arguments of Roe v. Wade and Planned Parenthood v. Casey: that women need an abortion to participate in society.
You and I know that’s never been true. Now Heartbeat International is seizing this moment to make the argument that women today are already empowered, strong, and abortion does absolutely NOTHING for them.
The story of the Abortion Pill Reversal logo
Abortion Pill Reversal restores hope to women who regret having taken the first abortion pill by providing them with a protocol treatment that is capable of reversing the effects of a chemical abortion with up to 68% effectiveness rate. We help women in crisis who contact Abortion Pill Reversal turn back the clock and reverse the effects of chemical abortion.
Within a critical 72-hour window of taking the first pill, we can provide both connection and timely hope—a connection to a calming, supportive healthcare provider to deliver the reversal protocol, and the hope of a second chance for life. A chemical abortion is a cold, lonely experience. Abortion Pill Reversal is here to be the light for a brighter future. Statistics show that we have helped save over 2,500 lives (so far!).
As the parent brand, Heartbeat International seeks to reach pregnant women, rescue them from a scarcity mindset in which abortion is the only option, and renew entire communities; one woman at a time.
Heartbeat International’s mission focus pillars are Reach, Rescue, and Renew. Abortion Pill Reversal lives in the RESCUE pillar.
Our Abortion Pill Reversal logo communicates, down to our essence, exactly what we do. We reverse the effects of a chemical abortion, through the hope of a brighter future. We alter the course of lives—those who connect with Abortion Pill Reversal are set on a completely different trajectory.
The slightly offset arrows blend reversal with a hopeful future while conveying a readiness to help and a way forward. Notice how the two arrows go from dark to light—this reminds us of the hope we are able to offer through this life-saving protocol.
When combined with the Abortion Pill Rescue Network, you see the reversal arrow is juxtaposed onto a shield, conveying protection and strength.
All our work points to our vision to make abortion unwanted today and unthinkable for future generations. Abortion Pill Reversal helps us reach that vision through its mission to rescue women and babies and provide a second chance for life after taking the first chemical abortion pill.
The story of the Option Line logo
Option Line is committed to reaching those who are either facing an unplanned pregnancy, think they might be pregnant, or are close to someone who is through our 24/7 pregnancy help contact center.
Established in 2003, Option Line is the only fully staffed, bilingual pro-life contact center in the U.S. Since we first answered the call, we’ve spoken with over 4 million people who are desperate for answers in an unexpected pregnancy.
Option Line makes these critical connections with abortion-vulnerable women and in turn, connects women to a local pregnancy help center in their area. Our primary goal is to encourage and empower those who reach out to us by offering trustworthy guidance through personalized care. We accomplish this goal by communicating directly with over 1,000 men and women each day at our contact center via phone, live chat, texting, and email.
As the parent brand, Heartbeat International seeks to reach pregnant women, rescue them from a scarcity mindset in which abortion is the only option, and renew entire communities; one woman at a time.
Heartbeat International’s mission focus pillars are Reach, Rescue, and Renew. Option Line lives in the REACH pillar.
Our Option Line symbol conveys a deep, beautiful story with a litany of messages, beginning with the concept that Option Line is a central hub; both reaching out and gently guiding.
The design of the pattern within the circle spells out “Reach” in Morse code communicating our desire to offer empathetic, compassionate guidance through open and honest communications as we provide the full story and options. The colors convey warmth, hope, and approachability. Everything we are and strive to be to those who call us.
All our work points to our vision to make abortion unwanted today and unthinkable for future generations. Option Line helps us reach that vision through its mission to reach those who are abortion-vulnerable through a 24/7 contact center.
Thank you for Signing the Letter to Thank United States Senator Joe Manchin
Thank you for taking the time to sign the letter to thank United States Senator Joe Manchin.
We stand alongside him, ready to provide women with compassionate support and real options through pregnancy help.
In fact, Heartbeat International provides care and support to communities worldwide through a network of life-affirming pregnancy help with more than 2,800 affiliated locations is more than 60 countries. Through our work, we move to accomplish our vision of making abortion unwanted today and unthinkable for future generations.
If you agree with this vision, please make a donation today so that we can continue to advance a culture of life!
Thank You United States Senator Joe Manchin for Standing Against Taxpayer Funding for Abortion
Senator Joe Manchin stood as the sole Democrat and the deciding vote to save the Hyde amendment in the federal budget that was passed late Tuesday, August 10. The Hyde Amendment stops taxpayer funding of abortion through Medicaid and has been a key target of the pro-abortion movement ever since President Biden took office.
As history shows us, when government subsidizes a service or product, the use of that service goes up, and it is no different with abortion.
This courageous stand by Senator Manchin ensures that abortion providers, like Planned Parenthood, won’t profit further off underprivileged women who already feel that abortion is their only option. Instead of coercing women into abortion through federal funding, we should work to ensure that every woman receives love and support during an unexpected pregnancy.
Pregnancy help organizations provide this compassionate support and real options to women in need.
We thank Senator Manchin for standing with the 58% of Americans who oppose using taxpayer dollars to fund abortion.
Add your name below to sign on to a letter to thank Senator Manchin for his courage to stand up for the women and their babies.
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Thank You U.S. Senator Joe Manchin for Standing Against Taxpayer Funding for Abortion
Senator Joe Manchin stood as the sole Democrat and the deciding vote to save the Hyde amendment in the federal budget that was passed late Tuesday, August 10. The Hyde Amendment stops taxpayer funding of abortion through Medicaid and has been a key target of the pro-abortion movement ever since President Biden took office.
As history shows us, when government subsidizes a service or product, the use of that service goes up, and it is no different with abortion.
This courageous stand by Senator Manchin ensures that abortion providers, like Planned Parenthood, won’t profit further off underprivileged women who already feel that abortion is their only option. Instead of coercing women into abortion through federal funding, we should work to ensure that every woman receives love and support during an unexpected pregnancy.
Pregnancy help organizations provide this compassionate support and real options to women in need.
We thank Senator Manchin for standing with the 58% of Americans who oppose using taxpayer dollars to fund abortion.
Add your name below to sign on to a letter to thank Senator Manchin for his courage to stand up for the women and their babies.
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Would you pray for me?
5 Tips to Creating a Billboard Campaign
Do you have a heart to reach women with alternatives to abortion? If so, we are grateful you do! We often get questions from people just like you looking for a way to point women in the midst of an abortion decision to our resources with billboard campaigns. Below are tried and true tips to make an effective billboard campaign.
1. Keep it short!
Billboards are best read further than 500 feet away, so you have a short time to connect your message to those driving by. The average driver has about 5 to 10 seconds to view your billboard design, read any text, and comprehend the message, so try for fewer than 10 words total. (Yes, that includes URLs and phone numbers!)
2. Go big!
Text-wise, that is. Make sure any text in your design is printed in clean, bold font to ensure the best readability. Also, the larger the font, the more time a driver has to read and understand your message at a distance, so go big!
3. Be bold!
Colors are your friend here. Use bright colors or a bold image in your design to effortlessly attract eyes to your billboard. Contrasting colors within the design will also create an even bigger impact that will help improve the retention of your message.
4. Location, location, location!
Highways and high-impact areas (such as next to an abortion clinic) are key locations. If you post in an area near a highway where you know many travel from, you can equip women along the way. For billboards located very close to abortion clinics, you can reach women with a message of care and support both entering and exiting the location.
5. Keep it simple!
Fun, trendy billboards have their place; however, this mission is serious. Don't try to be clever or cute with the wording on a billboard in a way that distracts from the mission. Anything that requires a second look will lose potential clients.
Here are a few samples that might help get you started with a billboard campaign in your area!
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This is Chemical Abortion
Currently, political leaders are pressuring the FDA to make it easier to sell abortion pills via mail, politicizing "medicine" to favor the interests of Big Abortion. If successful, this will increase the number of abortions in the United States by millions.
Heartbeat and our Abortion Pill Rescue Network have been working with our friends at Students for Life to put together a powerful new tool to combat this deadly trend.
Heartbeat President Jor-El Godsey joined Students for Life and our incredible partners to announce this on an Emergency Nationwide Pro-Life Webcast. See below:
The powerful new tool: A new Docu-Series, produced by Charlotte Pence Bond, in partnership with Students for Life of America and Heartbeat International. This series uncovers the dangers of Chemical Abortion and the push by the current administration to expand use of it.
Watch the Docu-Series to learn more about this dangerous new frontier for the abortion industry.
As the abortion industry looks to expand, we continue to bring hope! Our Abortion Pill Rescue Network is here and ready to answer the calls from girls seeking to reverse the effects of that first abortion pill. You can help us answer these calls by supporting our efforts today. Click here to make a donation now and help a woman know that it's not too late. There is still hope to save her pregnancy.